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The internet can get you started
 
Fired? Retired? Looking to be rehired? If it’s been a while since you looked for a job, you may want to add a new tool to your search - websites that focus on jobs, careers and information for older workers.

Some 20 websites now cater to older job seekers—double the number in 2006—and comprise a growing subset of about 50,000 sites that offer career databases or job listings. Among the leaders are Naukri.com, Monster.com RetirementJobs.com, SeniorJobBank.org and RetiredBrains.com.

“The aging workforce is huge, so the potential market for these services is equally large,” says Peter Weddle, publisher of the Weddle directory of career websites and founder of the International Association of Employment Web Sites (IAEWS), the trade association for the global online employment services industry.

Internet job search sites that cater to mature workers vary in quality , size and customer-friendly features. Some have only a tiny number of job listings while a number of spin-off sites from mega-sites like careerbuilder.com have more than a million listings. Though most sites don’t charge a fee, some do, and several try to entice you to sign up for extra fee-based services like résumé writing. A few sites screen employers and connect you with real jobs, while others will accept any advertiser and inundate you with spam or work-from-home offers.

RetirementJobs.com is among those sites that certify employers as age-friendly and identify them on its website. And Jobs4point0.com has researched and compiled a small but growing list of the best employers for people over 40. UNIABROAD’s career site lists its National Employer Team of 390 companies interested in hiring older workers.

These sites target people like Vishal Singh , 50, an Army veteran who has run a trucking business, restaurant and two grocery stores. Kushal Bhargav, of Lucknow says the features of many of the websites he uses in his current job search are similar. But, he
says, he almost never hears back from employers after applying for jobs listed on the mega-career sites but has had the most responses from RetirementJobs.com. Another job seeker, Ravi Mukhicha, 57, of Pune was downsized in February from his
management position at a global technology firm. The last time he had to look for a job was in 1972, when he graduated from college. He says he uses websites like RetiredBrains.com and RetirementJobs.com because they represent “businesses that may be interested in older candidates and understand their advantages.” But he doesn’t stop there. He looks at sites like Naukri.com and Monster.com/clickjobs.com for competing with aspirants half his age and securing a senior position in a MNC. He checks company sites of Wipro, Infosys, Reliance and DLF. And he goes to job fairs, networks with his contacts and signs up for e -mail
newsletters. Uniabroad’s mantra: “If you’re interested in getting another job, you’ve got to work on it.”
 

Strategies for job searching online

 
Before signing up with a career website, do due diligence before you turn over your résumé or your personal information to websites—always read the fine print of their privacy policies. UNIABROAD recommends that you consider our short course and
learn modern techniques of posting your résumé or online profile in a “for employers only” area—not for public view.

If you’re looking for suggestions about free websites that target senior workers, check out Quintessential Careers’ recommendations at
www.quintcareers.com/mature_jobseekers.html. UNIABROAD also offers many career resources too.

Consider our suggestions for using the internet for job searches:

1. Look for targeted websites focused on one audience such as the 50-plus worker or one profession or one geographic area. They are smaller and more likely to have something that meets your particular skills, qualifications and personal requirements.

2. Generally, you should not have to pay for job listings or to post your résumé online. Some sites do offer services like résumé reviews or career coaching that have fees, but the basic service—job listings and a little advice—should be free.


7 Fundamental Rules for Crafting a Rock-Solid Resume


The key for older workers' resumes: Show evidence that predicts your future performance rather than simply providing a laundry list of your past work experience. A dynamic resume should communicate a sense of purpose, professionalism, competence, honesty, enthusiasm and likeability, says Shelbi Walker, vice president at Back to Work, Inc.

Your resume also needs to overcome common misconceptions about older workers; for instance, that you're too slow to survive in a fast-paced work environment or that you lack specific experience in a new field. Your variety of skills, experience, perspective and work ethic are assets that separate you from other candidates, and your resume should make that clear. Follow these 7 guidelines to craft a winning resume:

1. Know what a prospective employer seeks. Check a company's website to learn about its business strategy and products and how it treats employees. The exercise will help you position your own experience and skills effectively.

2. Highlight your accomplishments. Think about the positive results that you helped create for previous employers. Use verbs such as "established," "developed" and "organized" to introduce the accomplishments. Remember, job recruiters are looking for firm evidence that you can produce.

3. Mind the length. You don't have to limit yourself to one page, especially given your range of experience. But more than two pages is probably overkill, and you should highlight only the most salient aspects of your work and experience.

4. Keep it relevant. Non-work experience and hobbies are useful to include—but only if they highlight skills or interests that are relevant to an employer. Example: Your role as the keeper of your family's budget can be useful to mention for jobs where
accounting and bookkeeping are requisite skills.

5. Address gaps in work history. If you took time off for family or other reasons, identify the relevant activities for that period that showcase skills needed for the job you're seeking. Example: Note that time spent as a caregiver shows your skills at organization and diligence,.

6. Avoid personal information such as age, height, weight, sex, race or religion. Those details simply aren't relevant. It's OK to include hobbies and vocations, as long as they are concise and applicable to the position.

7. Offer an e-mail address
. It has become a preferred method of communication for those who handle redruitment at companies. Make it easy for an employer to get in touch with you.

Of course, don't forget to double-check your spelling and grammar. A single mistake can take you out of the running for a position—no matter how solid your experience.